Old Amsterdam introduces new snacks for cocktail hour
‘Following the recent introduction of our Old Amsterdam ‘Belegen’ (mature) gouda, we wanted to offer connoisseurs even more variety. We are always looking for ways to amaze our consumers with special innovations and we are pleased that these new products can inspire our consumers all over again. Well, our new fresh cream cheese product Verse Roomkaas makes Old Amsterdam even more the tasty snack to serve at your next get-together, lunch or barbecue’, says Mara de Vroed of Old Amsterdam.
The first cream cheese to contain finely grated pieces of cheese
De Verse Roomkaas fresh cream cheese from Old Amsterdam contains real pieces of finely grated Old Amsterdam gouda, which makes it a product unique to this segment. This cream cheese is available in 2 versions of 125 g each: Original and ‘Bieslook’ (Chives). This cream cheese tastes equally fresh, distinctive and delicious on a rustic baguette, a Melba toast or a luxury cracker. This is how to make your next cocktail hour or lunch really special and surprising!
Mara de Vroed adds: ‘Consumers are increasingly on the lookout for special snacks and appetisers. We view this as a growing segment, and with Old Amsterdam Verse Roomkaas we are really putting something new on the shop shelf. It is the first cream cheese to have little pieces of freshly grated cheese added to it, which in our case is naturally real pieces of grated Old Amsterdam. These products are a perfect fit for consumers’ ever-increasing demand for special snacks and appetisers.’